Building trusted food & leisure brands with the systems that scale them. Delivering Brands, experiences, and a supply chain built for international growth.
H&G Group’s portfolio includes a diverse range of consumer-facing brands across dessert, food & beverage, experiences & destinations and Supply Chain & Enablement.
From international retail concepts to seasonal parks and live events, each brand is developed with clear positioning, defined standards, and scalable formats. The Group’s brands include Hans & Gretel, Mona Liza, Pinocchio, Mylos twn Xwtikwn (The Mill of the Elves), alongside additional food and leisure concepts. All brands are supported by the Group’s central supply chain, quality assurance frameworks, training systems, and design capabilities.
This integrated approach allows our brands to adapt to different markets while maintaining consistency, performance, and a shared commitment to quality and guest experience.
From its origins in dessert retail, the Group has evolved into a multi-brand platform spanning food service, immersive experiences, and destination-led concepts.
Our vision is to build consumer brands that are distinctive, scalable, and operationally resilient. Guided by disciplined governance, shared infrastructure, and a long-term growth mindset, H&G Group supports partners and teams in delivering high-quality experiences consistently across borders.
Hans & Gretel Group builds unique consumer brands and experiences across 3 concepts.
Hans & Gretel Group combines brand creation with disciplined operations and a unified supply chain to deliver consistent quality and predictable execution at scale. With an active presence in eight countries – Greece, Cyprus, UK, Turkey, France, Bulgaria, Egypt & Saudi Arabia and additional markets in development, H&G Group follows a proven, repeatable cross-border model focused on consistency, quality, and predictable execution.
H&G Group develops and operates scalable dessert and food & beverage brands deployed across multiple formats, including high street stores, mall inlines, kiosks, travel retail, and seasonal pop-ups for high-footfall urban and resort locations.
The Group designs and operates seasonal themed parks and immersive destination experiences, including large-scale public attractions and live events. These projects are built around diversified revenue streams such as ticketing, food & beverage.
Foodylicious is H&G Group’s centralized supply chain and enablement platform, designed to support scale, consistency, and speed across international markets. It covers central production and sourcing, product development, quality assurance and compliance.
From enchanted winter destinations to immersive summer activations, our concepts are woven into the heart of the most iconic experiential destinations bringing our signature world of fantasy, indulgence, and storytelling to audiences of all ages. The most beloved events bear our presence and behind each one stands a team driven by creativity, operational excellence and an unwavering commitment to magic. Because for H&G, every stage is an opportunity to create a story worth telling.
